OUR PURPOSE
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Artists all around the world are yearning for a way to receive feedback on their musical creations. Our aim is to connect industry professional with aspiring artists so they can engage in personal 1 to 1 feedback sessions that transcends boundaries. We are dedicated to delivering a bespoke experience where artistic aspirations meet expert guidance, elevating musical creations to unparalleled heights.

A curated marketplace for personal feedback from experienced professionals who inspire you

WHY aspiring creators love RFLKT:

Direct connection with the music creators who inspire them
Trust that experience comes with good intent, presence and real value.
Ease of use

WHY experienced artists love RFLKT:

Giving back by connecting directly with those who have supported them.
Ease of use / “no time wasted on admin”.
Extra consistent revenue stream.

Our Story

The concept for RFLKT was born from a discussion involving three super passionate gentlemen (Gerry, Toon & Dan) who all share lives based around their love for creativity. When discussing the challenges they had faced previously, it became clear that gaining personal access to Professionals who they felt could help them reach their creative potential was near impossible.

From then on in it was clear that their desire to build a platform that connects the global community of aspiring creators with a curated selection of experienced professionals was greatly missed. They wanted to hand pick a team of knowledgeable leaders in their fields offering tailored guidance and ensuring that creators can focus on perfecting their unique visions with far more ease.

The idea to create a place to receive RFLKTions on creations was there, however the need for a true driving force to make this vision become a solid reality was only possible when the fourth founding member of the team Praveer brought his expertise to the RFLKT table. He is an entrepreneur and creative product designer who is responsible for building many startups in the past.  Together with their complimentary skills they commited to bringing RFLKT to the world.
Praveer Srivastava
CEO / Co-Founder
Executing entrepreneurial visions into scalable ventures. 15 years of global work experience in NZ, FR, UK and now Spain. Background in Product and Business management in the technology and creative industry.
Gerry Haag
Operations and finance / Co-Founder
Connecting and building ventures. Scaled ventures such as Amazon, Lovefilm, Badoo. Focused on innovative projects to connect people, striving towards a desirable future for humanity.
Toon Coppens
Product and Tech / Co-Founder
Creating ventures based on data and experiences. Toon has built innovative ventures such as Netlog, Delta, Xpenditure and Realo. Deep experience with best user experience, data, and scaling.
Dan Duncan
Creative Director / Co-Founder
A life devoted to music creation. Dan has more than 1k releases in a wide range of genres over the last three decades. Tours globally as an international DJ playing at many of the most iconic festivals such as Tomorrowland, Ultra, and Rock in Rio.